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Country City Catering, a fast-growing catering business based in London, were looking for new ways to drive revenue but as a small team were also looking for more efficient ways to respond to leads and manage new business so they could focus on delivering first-class catering events. Enter Paparico.
Country City Catering were already receiving a lot of enquiries through third-party sites, so we set about creating a branded PowerPoint template to help them look professional in pitching for that business.
Understanding that Country City Catering were spending a lot of time taking drop-off catering orders, most of which were repetitive proposals, we advised that they deploy e-commerce on their website to automate much of this aspect of the business. Not only has this resulted in more business, but it has also saved the company a lot of time otherwise spent painstakingly putting together proposals and quotes.
As busy business owners working long hours in a kitchen, on the road delivering orders, or on-site catering to others, our client did not have the time or know-how to delve into the somewhat overwhelming world that is Google Analytics. So while we were developing the e-commerce solution we not only set up Google Analytics for them but also installed Visitor Analytics - a simple analytics package which keeps our client up-to-date on their website performance in an easy-to-understand dashboard and email report.
Do you need help with your e-commerce or catering business?
Get in touch, we'd love to see how we can be of help.