Email Marketing
Engage and nurture leads and customers with email marketing including automated email journeys.
Email marketing has many advantages
When used properly email marketing can generate sales, create new customers, as well as help in customer retention.
According to a study done by McKinsey & Company, email marketing is up to 40 times more effective than social media. The same study also shows that the buying process happens 3 times faster than in social media.
Email is more effective than social media
Email has a faster buying process than social media
Professional and responsive HTML emails
At PAPARICO, we use Stripo to design and develop our HTML emails. We build emails to be mobile responsive and test them thoroughly to ensure they work on many different email platforms and devices.
On the right is a responsive HTML email we developed for a healthcare company, sent out in the lead up to a satellite symposium (click to enlarge). The most complex part of that email was the table, which was not possible to create using Stripo features and required custom HTML to be written.
The email was responsible for 74% of new users to the landing page, driving registrations for the event.
If you are interested in other email tools we use or recommend, please visit our Marketing Tools & Software page.